Impact

Integrity, authenticity, and a genuine desire
to help our community THRIVE.

We’re proud to collaborate with clients on Hawai'i Island and throughout the state, united by shared values.

Whether it’s addressing key sustainability issues, creating educational opportunities through the power of community, rooting scientific advancement in connection to place and people, or helping families build their dreams — this is the impact Pa'akai Communications is built for.

  • In my capacity as Friends of the Future’s Executive Team Leader, I’ve had the pleasure of working with Christine Matsuda since 2016. Each of our community-based initiatives required a creative communications approach, often on time sensitive deadlines. Her ability to quickly understand the “voice” needed for each audience and to offer sound strategies played a major role in each initiative’s success. Christine’s combination professional skills and heart for community are unique and deeply valued.

    Susan Maddox, Executive Team Leader, Friends of the Future

  • Christine Matsuda and Paʻakai Communications have played a vital role in enhancing our brand and expanding the reach and impact of our projects at Community First Hawaiʻi. Their invaluable services have been instrumental in achieving these goals.

    Randy Kurohara, Executive Director, Community First Hawaiʻi

  • In order to effectively fight for a positive future for Hawaiʻi, we need leaders and organizations who are drawn to complex challenges rather than run away from them. Christine Matsuda and Paʻakai Communications are those partners, and HawaiiKidsCAN has been proud to collaborate with them to tackle the issue of college affordability for our local students and families. With clear vision, innovative strategies, and mutual trust and accountability, they’ve added critical capacity to the work of HawaiiKidsCAN. While big changes rarely happen overnight, we are energized to be on a solid foundation to bring about real transformative wins for our state and communities.

    David Sun-Miyashiro, Executive Director, HawaiiKidsCAN

  • Rooted in years of experience within the cultural fabric of Hawaiʻi, Paʻakai Communications has proven to be a trusted, premier communications and marketing firm for any business, organization, or government entity looking to do business in or out of Hawaiʻi. As a County, we continue to lean on their expertise and strategic direction for many of our projects that involve complex and often sensitive subject matter. To date, they have not led us wrong, and we look forward to continued collaboration with Christine and her team as we build upon our shared efforts to forge a sustainable Hawaiʻi Island for generations to come.

    Cyrus Johnasen, Public Information Officer, County of Hawaiʻi

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